Russell CropCare services

Russell CropCare is an advanced pest-monitoring service delivered by Russell IPM experts for growers and advisors. It combines decades of experience in specialist trapping systems with high-quality tools, traditional entomology, and cutting-edge AI image recognition.

Russell CropCare provides real-time counts and identification of key pest species, giving you instant insight into pest pressure and population changes across your farm—straight to your smartphone or desktop—so you can act quickly with confidence.

Full service

Russell CropCare offers 3-, 5-, and 12-month bespoke monitoring packages, providing weekly reports on key pests.

Each fully managed service includes trap setup and servicing by our expert team, on-site scanning, all materials provided, and direct data delivery via our online portal. Providing actionable insights to guide control measures. Our team can provide guidance and support to help you interpret your results.

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Self service

Russell CropCare also offers a self-service option for growers who prefer to manage trapping on their own.

We supply all traps, lures, and materials, along with access to our online data portal for easy record keeping and pest trend tracking.

Our team can provide guidance and support to help you interpret your results.

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Russell CropCare FAQ's

Find answers to common questions below
Your Russell CropCare service includes the installation of a crop-specific trap network, species-specific lures, and AI-powered pest identification and counting. You’ll receive real-time access to pest population data, colour-coded risk maps based on pre-set thresholds, and historical comparisons to track population trends over time. Services can be delivered as either a full-service or self-service package, depending on your needs.
Yes. The platform allows you to compare current readings with previous data, clearly showing how pest populations are increasing or decreasing throughout the season.
Traps are scanned using our Truepest our AI-powered system, which automatically identifies and counts target pest species. This removes the need for manual counting and ensures consistent, accurate, and timely data.
Russell CropCare currently provides monitoring solutions for orchards, soft fruit crops, and vineyards. Each service is tailored to the crop type, pest pressure, and seasonal risk, using crop-specific trap networks and lures.
You receive real-time insights into pest population dynamics on your farm, including: Pest counts by trap Colour-coded trap maps showing risk areas Population trends over time